As the global travel industry moves into another dynamic year, travel trade exhibitions continue to play a critical role in shaping business conversations and partnerships. These platforms provide travel professionals with opportunities to reconnect, exchange market insights, and explore collaborations across regions.
With 2026 approaching, staying informed about key travel trade exhibitions can help travel brands and tourism stakeholders plan their participation more strategically. Below is a curated list of must-attend travel trade exhibitions in 2026, based on their relevance, regional impact, and industry significance.
OTM – Outbound Travel Mart
Region: India / Dates: 5–7 February 2026
OTM is a prominent travel trade exhibition focused on outbound tourism from India. Over the years, it has become an important meeting point for Indian travel buyers and international tourism suppliers looking to engage with the Indian outbound market.
With its structured B2B format and focused networking opportunities, OTM continues to remain a relevant platform for building partnerships and understanding outbound travel trends.
Riya – The Travel Expert will be participating at OTM 2026. Visit us at our booth to connect and explore strategic partnership opportunities.
SATTE – South Asia’s Travel Trade Exhibition
Region: South Asia / Dates: 25–27 February 2026
SATTE is one of the most established travel trade exhibitions in South Asia, covering inbound, outbound, and domestic tourism. The event brings together a diverse range of participants from across the travel and hospitality ecosystem.
Known for its broad industry representation and business-focused environment, SATTE continues to be an important platform for travel companies operating across regional and international markets.
Riya Group will also be participating at SATTE 2026, as part of our continued industry engagement.
ITB Berlin
Region: Europe / Dates: 3–5 March 2026
ITB Berlin is widely regarded as one of the most influential travel trade exhibitions globally. It attracts travel professionals from across regions and serves as a platform for destination promotion, business discussions, and industry knowledge exchange.
World Travel Market (WTM) London
Region: Europe / Dates: 3–5 November 2026
WTM London is a major global travel trade exhibition known for its strong international participation. It provides valuable opportunities for networking, knowledge sharing, and long-term business development.
Arabian Travel Market (ATM)
Region: Middle East / Dates: 4–7 May 2026
Arabian Travel Market plays a key role in connecting travel professionals from the Middle East with global markets. The exhibition reflects the region’s growing influence in international tourism and travel trade.
As the industry prepares for the year ahead, strategic participation in the right travel trade exhibitions can make a meaningful difference. These platforms continue to be important touchpoints for collaboration and growth.
Despite the growing role of digital platforms, in-person travel trade exhibitions continue to play a vital role in relationship-building and industry collaboration. These travel trade shows provide travel brands and tourism stakeholders with valuable opportunities to strengthen industry partnerships, gain deeper market insights, enhance brand visibility, and stay aligned with evolving travel industry trends. By bringing together key players from across the global tourism ecosystem, travel trade exhibitions remain essential industry events for meaningful engagement and long-term business growth.
